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Tadcaster Brewing History to Come Alive at Tadcaster Carnival 2013

Photos, facts, historic bottles and brewing equipment show John Smith’s brewery through the ages

John Smith

 

Almost 700 years of brewing history will be showcased this Sunday July 28 at the Tadcaster Carnival with an exhibit created by HEINEKEN employees from the John Smith’s brewery. The team of HEINEKEN employees wanted to find a way to share the John Smith’s story with local people and give them a glimpse of Tadcaster’s rich brewing heritage.

The exhibit will begin with the history of brewing sites that emerged in Tadcaster from as early as 1341 and will be overflowing with trophies, cups, photos, interesting facts, old brewery equipment and the Smith family tree, covering the life of iconic entrepreneur, John Smith.

John Smiths TankerTadcaster residents will also be able to see a local Cooper, one of only two in the UK, showing off the practice of wooden barrel making – something that, although not outdated, is not as commonly used in modern day breweries. The Cooper will be joining the HEINEKEN team from the Theakston’s brewery in Masham, where they still use wooden barrels for many of their products.

Visitors will be able to view artefacts from John Smith’s brewery, some dating back as far as the 1800s which have been specially buffed and cleaned for the carnival. The items on display range from gold medals won in the 1800s to a trowel that was first used to lay the foundations of the new John Smith’s brewery building in the 1970s.

The idea for the exhibit was developed last year as part of a public meeting run by HEINEKEN and Your Square Mile in which community members voiced that they would like to see the brewing history of Tadcaster better celebrated.

Elizabeth Bartlett, who works in Sales Support at HEINEKEN, has been leading the team of colleagues. She comments “We’ve all loved working together to create this exhibit. We have managed to unearth an incredible array of different trophies, books, old photographs and beer bottles over the past few months and it’s been great to share our new knowledge and expertise with colleagues. I’m really looking forward to seeing the reaction from the local community, and I hope they like it!

John Smith Magnet AlesAs a Tadcaster resident, showing off the local heritage we’re all so proud of is something I’m really passionate about.”

The exhibit will be open to the public at the Tadcaster Carnival on Sunday 28th July between 11am and 5pm and will be located in the marquee at Tadcaster Magnet Sports & Social Club. Elizabeth and the HEINEKEN team will be on hand throughout the day.


 

ABOUT HEINEKEN’S JOHN SMITH’S BREWERY, TADCASTER

The John Smith’s brewery site has been used to brew beer since 1778, with the original John Smith starting his own brewery there in 1847.

The John Smith’s brewery provides employment for 350 people locally, and still brews the majority of John Smith’s ale today, alongside a range of other Heineken products.

John Smith’s is the biggest ale brand in the UK, and the largest commercial sponsor of UK horse racing, and has sponsored the Grand National since 2005.

HEINEKEN took over the site in 2008 as part of a national takeover of brewing giant Scottish & Newcastle.

ABOUTOUT HEINEKEN

HEINEKEN in the UK is the country’s leading beer and cider business and part of HEINEKEN N.V, the world’s most international brewer. As the leading long alcoholic drinks producer, the unrivalled portfolio of global brands includes Foster’s, Heineken®, Strongbow, Kronenbourg 1664, John Smith’s and Bulmers, as well as heritage brands such as Deuchars and Newcastle Brown Ale. Over 2,400 HEINEKEN colleagues work across offices, breweries and cider mills in the UK; in Edinburgh, London, Manchester, Tadcaster and Herefordshire. As well as being a brewer and cider maker, HEINEKEN is the fourth largest pub operator in the UK with more than 1,300 pubs.

HEINEKEN is an active member of Business in the Community – the UK’s business-led charity focusing on promoting responsible business practice.  HEINEKEN achieved Platinum Plus status in 2011 & 2012 – the highest ranking in Business in the Community’s Corporate Responsibility Index (CRI), which assesses how well business sustainability strategy is integrated into four areas of the business: community, environment, workplace and marketplace. We are the only alcohol business to achieve this ranking.

HEINEKEN believes the alcohol industry can be a valuable partner in tackling alcohol misuse. We work closely with a number of partners to pilot new and innovative ways to encourage responsible alcohol consumption and reduce alcohol related harm. Our long-term partner, Addaction, is one of the largest specialist alcohol treatment charities in the UK, and with them, we fund and support targeted interventions across the UK. For more information, visit http://www.heineken.co.uk.

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